Better BI in Practice

Better BI activities support the immediate delivery of the best possible analytics in the shortest possible time:

Constant interaction with business decision makers in order to satisfy their information needs.
Ruthlessly keeping a focus on information delivery, immediately and continually.
Intimate analytics as the mechanism for reducing the distance between business decision makers and insights into their data.
High quality analytic information design as a critical element in communicating the stories the data has to tell.
High quality analytics developed in close collaboration with business decision makers, via intimate analytics, serve as the information designs for enterprise BI systems.

Better BI extends the traditional data warehouse-based business intelligence paradigm. The traditional model tends to shift the perspective of the BI initiative away from delivering information towards developing the highly complex technology infrastructure that will ultimately (hopefully) deliver valuable information.